Course Overview
The definitive 360-degree digital marketing masterclass. Learn technical Search Engine Optimization (SEO), Meta Facebook & Instagram Ad campaigns, Google Search & Display PPC, email marketing funnels, and web analytics.
What You'll Learn
- Execute end-to-end SEO audits, keyword research, and on-page/off-page link building
- Launch high-ROAS paid advertising campaigns on Meta Ads Manager and Google Ads
- Build automated email marketing lead funnels and conversion landing pages
- Track marketing ROI, user conversion paths, and traffic analytics using GA4
Key Skills Covered
Structured Learning Roadmap
Step-by-step milestone progression for Complete Digital Marketing Courses
Establish prerequisite knowledge in Digital Marketing, setup local development environments, and master fundamental syntax and concepts.
Keyword research, technical SEO, Google Search Console, backlinks. Audience targeting, ad creatives, pixel tracking, lookalike audiences, retargeting.
Quality score optimization, bidding strategies, YouTube video campaign setups. Mailchimp automation, landing page optimization, Google Analytics 4 reporting.
Synthesize all course modules into a production-grade portfolio project, undergo self-assessment quizzes, and earn your official Money Mitra Network certificate.
Course Curriculum
Module 1: Search Engine Optimization (SEO) Masterclass
Module 2: Meta Facebook & Instagram Ads Engine
Module 3: Google Search, PPC & YouTube Ads
Module 4: Sales Funnel Automation & GA4 Analytics
Instructor Profile
Prof. Arvind Sharma
15+ years mentoring engineering students and tech professionals in computer science fundamentals, design patterns, and industry best practices.
Prerequisites & Audience
Basic computer and internet usage skills.
Digital marketing job seekers, agency freelancers, business owners, and marketing managers.